£140.51

Routledge Event Tourism and Cultural Tourism: Issues and Debates

Name: Routledge Event Tourism and Cultural Tourism: Issues and Debates
Brand: Routledge
Price: 138.0 GBP
Availability: InStock

Economics

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Most common price: £138 (80 days, 98.8%)

Price range: £138 - £141

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Description

Explore the global impact of event and cultural tourism through this comprehensive academic resource from Routledge. As a widespread phenomenon with significant socio-economic importance, event and cultural tourism requires modern management and marketing strategies. This book brings together current thinking on contemporary issues facing the industry today. Readers will find diverse perspectives on essential topics such as innovation in festivals, destination and event image, and the relationship between cultural events and national identity. The text also examines religious festival experiences and the effective management and marketing of events. Divided into two broad themes, this work serves as a valuable resource for understanding the complex social practices that drive the global tourism economy.

Key Features

Examines contemporary issues in the management and marketing of cultural attractions and events.

Provides diverse perspectives on festival innovation and destination image development.

Analyzes the connection between cultural events and the formation of national identity.

Covers specialized topics including religious festival experiences and social practices.

Organized into two broad themes to help readers navigate complex tourism subjects.

Offers insights into the socio-economic importance of global tourism phenomena.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415623685
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 09 August 2012
Listed Since: 09 February 2012

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Routledge Event Tourism and Cultural Tourism: Issues and Debates

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