£136.45

Routledge Critical Branding: Postcolonial Studies and the Market

Name: Routledge Critical Branding: Postcolonial Studies and the Market
Brand: Routledge
Price: 133.4 GBP
Availability: InStock

Brands & Corporate Identity

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Description

Critical Branding: Postcolonial Studies and the Market offers a deep investigation into the connection between global markets and the field of postcolonial studies. This Routledge research volume addresses the materialist challenges identified by scholars like Sarah Brouillette, exploring how the market influences the positionality of postcolonial critics. While much academic attention has focused on the status of literary writers within various markets, this study moves beyond those discussions. It examines the relationship between market forces and the practice of postcolonial studies, specifically addressing criticisms regarding the field's relationship with capitalism. This book provides a systematic look at how economic structures and academic practice exist alongside one another, making it a necessary resource for those studying the intersection of literature, politics, and economics.

Key Features

Addresses the longstanding materialist challenge within postcolonial studies as identified by Sarah Brouillette.

Explores the direct relationship between the market and the practice of postcolonial critics.

Provides a systematic exploration of how postcolonial studies interacts with global market forces.

Examines the status of literary writers and their roles within various market structures.

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Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138502227
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
Domain: Amazon UK
Release Date: 27 March 2018
Listed Since: 16 December 2017

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Routledge Critical Branding: Postcolonial Studies and the Market

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