Routledge Crisis Communication: Managing Stakeholder Relationships

Crises can take many forms, from media blunders and social media activism to natural disasters and security issues. For any organization, these events are challenging and can be catastrophic, yet they also provide opportunities to emerge stronger. While many books cover crisis communication, this Routledge publication focuses on the essential voice that is often lost: the stakeholder. Because stakeholders are central to the success or failure of an organization, understanding their role is vital for both public relations and management functions. This book addresses the pervasive nature of crises, including product tampering, negligence, and extortion, by centering the relationship between an organization and its most important constituents. It serves as a necessary resource for professionals looking to navigate complex organizational challenges through the lens of stakeholder management.