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Routledge Connected Viewing: Selling, Streaming, & Sharing Media

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Description

Explore the evolving landscape of media consumption with Connected Viewing: Selling, Streaming, & Sharing Media in the Digital Age. As mobile technologies and multiple screens change how we interact with content, this collection examines the new ways audiences engage with digital spaces. Published by Routledge, this book brings together twelve original essays that look at the socially-networked, multi-platform, and cloud-based world we live in today. It provides a wide-ranging analysis of how business models and viewer relationships are shifting in response to modern technology. Readers will find a deep look into the connected viewing phenomenon across several key areas, including television, film, video games, and social media. This text is an essential resource for understanding the new relationships between audiences and media texts in our current digital era.

Key Features

Includes twelve original essays that examine the modern, socially-networked media landscape.

Analyzes the connected viewing phenomenon across television, film, and video games.

Explores how mobile technologies and multiple screens change audience engagement.

Provides a wide-ranging study of shifting business models in the digital space.

Examines the impact of cloud-based and multi-platform media on modern viewers.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
23 December 2013
Listed Since
01 August 2012

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