£146.73

Routledge - Co-Creation in Tourist Experiences Book

Name: Routledge - Co-Creation in Tourist Experiences Book
Brand: Routledge
Price: 127.62 GBP
Availability: InStock

Economic Policy & Development

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Most common price: £147 (56 days, 65.1%)

Price range: £128 - £147

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Description

Explore the changing landscape of the tourism industry with Co-Creation in Tourist Experiences. Published by Routledge as part of the Contemporary Geographies of Leisure, Tourism and Mobility series, this book examines how value is built through the active participation of both guests and service providers. Traditional models often view tourism as a pre-produced service, but this text argues that true experience value is co-created within the servicescape. It provides a critical review of how firms can plan for and facilitate these dynamic interactions. By understanding the changing roles of participants and providers, tourism managers can better learn how to dramatize and enhance the value provided to every traveler. This is an essential resource for those studying the economic and social dimensions of modern travel and leisure.

Key Features

Examines the dynamic relationship between hosts and guests in the creation of tourism value.

Provides a critical review of how firms can facilitate enhanced experiences for travelers.

Explores the concept of value co-creation within the specific context of the servicescape.

Analyzes the changing roles of both service providers and participants in modern tourism.

Offers insights into how managers can plan for and facilitate meaningful tourist experiences.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 113818330X
Category: Books > Subjects > Business, Finance & Law > Economics > Economic Policy & Development
Domain: Amazon UK
Release Date: 26 April 2017
Listed Since: 04 November 2016

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Routledge - Co-Creation in Tourist Experiences Book

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