£161.00

Routledge Airline e-Commerce: Log on. Take off. Book

Name: Routledge Airline e-Commerce: Log on. Take off. Book
Brand: Routledge
Price: 154.25 GBP
Availability: InStock

Accounting

Price History & Forecast

Last 45 days • 45 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 45 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £161 (43 days, 95.6%)

Price range: £154 - £161

Price levels: 2 different prices over 45 days

Description

Explore the massive evolution of the aviation industry with Airline e-Commerce: Log on. Take off. published by Routledge. This book tracks the journey from the very first online ticket sales by Alaska Airlines and British Midland in 1995 to the modern era, where global online travel generates over half a trillion dollars in annual revenue. Readers will gain a clear understanding of how digital platforms have transformed airline business models, travel markets, and consumer behavior. The text examines how airlines use e-commerce for more than just marketing and sales, utilizing these digital tools to provide unique services and capabilities that cannot be replicated in the physical world. It is an essential resource for understanding the digital shift in the aviation sector and the resulting changes in how the world travels.

Key Features

Traces the history of airline booking engines from the first online sales in 1995 to today's massive revenue streams.

Analyzes the impact of digital growth on global travel markets and consumer expectations.

Examines how airlines utilize e-commerce platforms to offer specialized services beyond traditional sales.

Provides insight into the shift from physical transactions to digital-first airline business models.

Offers a detailed look at the development of online marketing and selling within the aviation industry.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 0415775795
Category: Books > Subjects > Business, Finance & Law > Accounting
Domain: Amazon UK
Release Date: 22 April 2016
Listed Since: 07 March 2008

Barcode

No barcode data available

Routledge Airline e-Commerce: Log on. Take off. Book

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Airline e-Commerce: Log on. Take off.

Artificial Intelligence in Commercial Aviation: Use Cases and Emerging Strategies

Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice (Tourism, Hospitality & Event Management)

Strategic Airline Retailing and Solutions: From Offers to Fulfillment to Loyalty

Driving Airline Business Strategies through Emerging Technology

Flying Off Course: Airline Economics and Marketing

Airline Marketing and Management

Wings Across Europe: Towards an Efficient European Air Transport System

Wings Across Europe: Towards an Efficient European Air Transport System

The Airline Industry and the Impact of Deregulation

Climate Change and Aviation: Issues, Challenges and Solutions (Earthscan Climate)

The Airline Profit Cycle: A System Analysis of Airline Industry Dynamics (Routledge Studies in Transport Analysis)

The Airline Industry – A Comprehensive Overview: Dynamic Trends and Transformations

Air Travel Partnerships: How to Create Greater Value through Collaboration

The Global Commercial Aviation Industry (Routledge Studies in the Modern World Economy)

Air Transport - A Tourism Perspective (Contemporary Issues in Air Transport)

Managing Airline Networks: Design, Integration and Innovative Technologies (Managing Aviation Operations)

Flying Off Course: Airline Economics and Marketing

Re-platforming the Airline Business: To Meet Travelers' Total Mobility Needs

The Airline Industry and the Impact of Deregulation

Rulemaking in Air Transport: A Deconstructive Analysis

Aviation Social and Economic Impacts: 5 (The International Library of Essays on Aviation Policy and Management)

Managing Airline Networks: Design, Integration and Innovative Technologies (Managing Aviation Operations)

Air Route Networks Through Complex Networks Theory