£136.84

Routledge Aids: A Communication Perspective - Routledge Series

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Description

Effective prevention of HIV infection relies on appropriate behavior, which is driven by how individuals receive and process information. This book, part of the Routledge Communication Series, explores how people take action when they are properly informed and motivated to respond to health data. Rather than looking at information in isolation, this text examines the relationship between public messages regarding AIDS and the messages exchanged between individuals on an interpersonal level. By analyzing these different layers of communication, the book provides a deeper look into why people choose certain preventative measures and how information flow affects public health outcomes. This resource is designed for those seeking a clearer understanding of the communication processes that influence disease prevention. It offers a specialized look at how public health messaging meets personal interaction to shape individual responses to the HIV/AIDS crisis.

Key Features

Examines the connection between public health messages and interpersonal communication regarding AIDS.

Analyzes how proper information and motivation drive individual actions for HIV prevention.

Part of the professional Routledge Communication Series for academic and health study.

Provides insight into the two main facets of the disease prevention process.

Explores how individuals respond to health information at both public and personal levels.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
01 July 1992
Listed Since
16 February 2007

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