Pearson Introduction to Behavioral Research Methods Textbook - Image 1

£71.48

PEARSON EDUCATION Pearson Introduction to Behavioral Research Methods Textbook

Name: Pearson Introduction to Behavioral Research Methods Textbook
Brand: PEARSON EDUCATION
Price: 71.48 GBP
Availability: InStock

Anthropology & Sociology

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Description

Master the fundamentals of behavioral science with this comprehensive guide from Pearson Education. This textbook provides a rigorous yet readable approach to learning research methodologies. The author uses detailed explanations and practical examples to ensure complex concepts are easy to understand for students. This edition covers the four essential approaches to behavioral research: descriptive, correlational, experimental, and quasi-experimental. Students will learn how to conceptualize research questions, measure variables, design effective studies, and analyze data accurately. Beyond methodology, the book provides vital instruction on research ethics and scientific writing, including the most recent version of APA style. This textbook is an ideal resource for those studying anthropology, sociology, and the social sciences, offering the tools needed to conduct professional-grade behavioral research.

Key Features

Covers four basic research approaches including descriptive, correlational, experimental, and quasi-experimental methods.

Provides clear guidance on how to conceptualize research questions and measure variables effectively.

Includes practical instruction on designing studies and analyzing data for behavioral science.

Features dedicated chapters on research ethics to ensure students understand professional standards.

Includes updated scientific writing instruction following the most recent APA style guidelines.

Uses detailed examples and elaborations to make complex material understandable for students.

Product Specifications

Brand: PEARSON EDUCATION
Format: paperback
ASIN: 0205197213
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 01 July 2011
Listed Since: 29 April 2011

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PEARSON EDUCATION Pearson Introduction to Behavioral Research Methods Textbook

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