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MACMILLAN Networks and Foreign Markets: SME Internationalization

Name: Networks and Foreign Markets: SME Internationalization
Brand: MACMILLAN
Price: 127.55 GBP
Availability: InStock

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Price distribution over 69 days • 2 price levels

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Most common price: £122 (55 days, 79.7%)

Price range: £122 - £128

Price levels: 2 different prices over 69 days

Description

Networks and Foreign Markets examines how business relationships drive internationalization strategy for small and medium-sized enterprises. This Palgrave Macmillan publication explores the critical role that networks play in shaping SME entry into foreign markets, offering insights into relationship dynamics, market selection, and strategic positioning. The book provides theoretical frameworks and practical understanding of how SMEs leverage connections to overcome international expansion barriers. Essential reading for business leaders, researchers, and entrepreneurs seeking to understand the mechanisms through which relational capital enables cross-border growth and competitive advantage in global markets.

Key Features

Palgrave Macmillan publication offering rigorous analysis of SME internationalization through network relationships.

Explores how business relationships shape foreign market entry strategies and market selection decisions.

Provides theoretical frameworks and practical insights for understanding SME international expansion dynamics.

Addresses relationship-based approaches to overcoming barriers in cross-border business development.

Valuable resource for business leaders, researchers, and entrepreneurs engaged in international growth planning.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 3031456610
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 31 March 2025
Listed Since: 09 April 2025

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This is the most expensive it has ever been. Walk away.

MACMILLAN Networks and Foreign Markets: SME Internationalization

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Price Distribution

Price Analysis

Description

Key Features

Product Specifications

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