LG OLED evo C3 77 inch 4K Smart TV - Alpha 9 AI Processor

Experience a new level of home cinema with the LG OLED evo C3 77 inch 4K Smart TV. At the heart of this television is the advanced alpha 9 AI Processor Gen6, which acts as the brain to optimize both picture and sound quality. Through AI Super Upscaling, the TV intelligently enhances your content to ensure every scene looks its best. This model utilizes LG SELF-LIT OLED evo technology, providing extraordinary detail and contrast through self-lit pixels. To combat different lighting conditions, the integrated Brightness Booster uses an advanced Light Boosting Algorithm. This ensures you get incredibly bright images and a stunning picture whether you are watching in a bright room or a dark setting. Beyond the visuals, the AI processor also upscales audio for a more cinematic experience. The ultra slim design with narrow bezels allows the screen to take center stage in your living room. With a smart platform that includes Netflix, Disney+, and Freeview Play, all your favorite streaming services are easily accessible for a complete entertainment setup.