£66.95

It has never been this cheap. We have no record of a lower price.

£67 today · cheaper than every other day in the last 3 months

Wiley Innovation Diffusion Models: Theory and Practice - Wiley

View at Amazon

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 49 days · 49 data points (no recent data)

Historical
Generating forecast…
£71.94 £66.45 £67.65 £68.85 £70.04 £71.24 £72.44 11 August 2026 23 August 2026 04 September 2026 16 September 2026 28 September 2026
View at Amazon ↗

Price data last checked 42 day(s) ago - refreshing...

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey
↑ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 49 days • 3 price levels

Days at Price
Current Price
7 days · current 17 days 25 days 0 6 13 19 25 £67 £71 £72 Days at Price

Price Analysis

Most common price: £72 (25 days, 51.0%)

Price range: £67 - £72

Price levels: 3 different prices over 49 days

Description

Innovation Diffusion Models: Theory and Practice is a comprehensive guide to understanding how new products gain market adoption and achieve commercial success. This Wiley resource explores statistical models that forecast medium- and long-term sales performance for innovative products, accounting for the complex factors that shape product life cycles. As market dynamics evolve and business environments grow increasingly sophisticated, these diffusion models provide essential frameworks for predicting market behaviour and optimising product launch strategies. The book addresses modern challenges including accelerating product life cycles and changing consumer adoption patterns, equipping business leaders, strategists, and analysts with tools to anticipate market response and make informed decisions about new product investments and market positioning.

Key Features

Covers innovation diffusion models used to predict medium- and long-term sales performance of new products in competitive markets.

Explores statistical frameworks that account for multiple factors contributing to product life cycles and market adoption patterns.

Addresses how diffusion models adapt to contemporary market conditions and increasingly complex business environments.

Provides practical applications for businesses managing products with ever-shorter life cycles in modern markets.

Published by Wiley, a trusted authority in business and economics education and research.

Suitable for business strategists, product managers, and analysts seeking data-driven approaches to product launch decisions.

Product Specifications

Brand
Wiley
Format
hardcover
Domain
Amazon UK
Release Date
02 November 2023
Listed Since
12 August 2022

Barcode

No barcode data available

Similar Products You Might Like

Innovation and Financial Markets
81% match

Innovation and Financial Markets

Wiley

£122.99 03 Nov 2026
Efficiency and Productivity Growth: Modelling in the Financial Services Industry (Statistics in Practice)
80% match

Efficiency and Productivity Growth: Modelling in the Financial Services Industry (Statistics in Practice)

Wiley

£82.95 14 Sep 2026
The Diffusion of Medical Innovations: An Applied Network Analysis (Environment, Development and Public Policy: Public Policy and Social Services)
80% match

The Diffusion of Medical Innovations: An Applied Network Analysis (Environment, Development and Public Policy: Public Policy and Social Services)

Springer

£77.89 23 Oct 2026
Business Statistics: For Contemporary Decision Making, International Adaptation
80% match

Business Statistics: For Contemporary Decision Making, International Adaptation

Wiley

£57.94 09 Sep 2026
Regression Models for Time Series Analysis: 323 (Wiley Series in Probability and Statistics)
79% match

Regression Models for Time Series Analysis: 323 (Wiley Series in Probability and Statistics)

Wiley

£138.75 20 Oct 2026
Dynamic Modeling for Business Management: An Introduction (Modeling Dynamic Systems)
79% match

Dynamic Modeling for Business Management: An Introduction (Modeling Dynamic Systems)

Springer

£73.14 29 Aug 2026
Innovation, Research and Development Management (Innovation, Entrepreneurship and Management)
79% match

Innovation, Research and Development Management (Innovation, Entrepreneurship and Management)

Wiley

£120.69 27 Oct 2026
Management of Innovation and Product Development: Integrating Business and Technological Perspectives
79% match

Management of Innovation and Product Development: Integrating Business and Technological Perspectives

Springer

£58.50 15 Sep 2026
Business Cycle Dynamics: Models and Tools
79% match

Business Cycle Dynamics: Models and Tools

Springer

£76.42 21 Oct 2026
Communication Innovators or Laggards? - Diffusion of Innovations by U.S. Public Relations Practitioners
79% match

Communication Innovators or Laggards? - Diffusion of Innovations by U.S. Public Relations Practitioners

VDM Verlag

£40.67 21 Sep 2026
Forecasting and Management of Technology (Wiley Series in Engineering and Technology Management)
79% match

Forecasting and Management of Technology (Wiley Series in Engineering and Technology Management)

Wiley

£90.75 17 Sep 2026
Dynamics of Distribution and Diffusion of New Technology: A Contribution to the Historical, Economic and Social Route of a Developing Economy (India Studies in Business and Economics)
79% match

Dynamics of Distribution and Diffusion of New Technology: A Contribution to the Historical, Economic and Social Route of a Developing Economy (India Studies in Business and Economics)

Springer

£76.42 24 Oct 2026
Industrial Innovation: Technology, Policy, Diffusion
79% match

Industrial Innovation: Technology, Policy, Diffusion

MACMILLAN

£77.49 21 Oct 2026
Forecasting in Financial and Sports Gambling Markets: Adaptive Drift Modeling
79% match

Forecasting in Financial and Sports Gambling Markets: Adaptive Drift Modeling

Wiley

£89.49 23 Oct 2026
Spatial Ecology via Reaction-Diffusion Equations (Wiley Series in Mathematical & Computational Biology)
79% match

Spatial Ecology via Reaction-Diffusion Equations (Wiley Series in Mathematical & Computational Biology)

Wiley

£158.03 24 Oct 2026
Mathematical Models of Economic Growth & Crises (Mathematics Research Developments)
79% match

Mathematical Models of Economic Growth & Crises (Mathematics Research Developments)

£588.79 28 Oct 2026
79% match

Anomaly Detection From Theory to Application

Wiley

£120.00 16 Sep 2026
Innovation Capability Maturity Model
79% match

Innovation Capability Maturity Model

Wiley

£123.02 23 Oct 2026
Modelling and Simulation in Management: Econometric Models Used in the Management of Organizations (Contributions to Management Science)
79% match

Modelling and Simulation in Management: Econometric Models Used in the Management of Organizations (Contributions to Management Science)

Springer

£109.08 31 Aug 2026
Research and Development Management: Technology Journey through Analysis, Forecasting and Decision Making (Science, Technology and Innovation Studies)
78% match

Research and Development Management: Technology Journey through Analysis, Forecasting and Decision Making (Science, Technology and Innovation Studies)

Springer

£108.01 17 Sep 2026
Innovating in Product/Process Development: Gaining Pace in New Product Development
78% match

Innovating in Product/Process Development: Gaining Pace in New Product Development

Springer

£110.53 21 Oct 2026
Decision Analytics: Mathematical Models and Algorithms for Sequential Decision-Making
78% match

Decision Analytics: Mathematical Models and Algorithms for Sequential Decision-Making

Wiley

£110.00 21 Sep 2026
Dynamic Systems: Modeling, Simulation, and Control
78% match

Dynamic Systems: Modeling, Simulation, and Control

Wiley

£133.95 30 Aug 2026
Workbook for Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics)
78% match

Workbook for Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics)

Springer

£54.71 16 Sep 2026