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MACMILLAN Heritage Entrepreneurship Book - Palgrave Macmillan Studies

Name: Heritage Entrepreneurship Book - Palgrave Macmillan Studies
Brand: MACMILLAN
Price: 128.31 GBP
Availability: InStock

Museums

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Description

Heritage Entrepreneurship: Cultural and Creative Pursuits in Business Management explores the connection between cultural processes and business projects within heritage settings. This academic text examines how culture is embedded in entrepreneurial pursuits and identifies the specific advantages of applying a cultural approach to business management. Through detailed chapters, the book analyzes the role of entrepreneurial environments and their ability to accept creativity. As part of the Palgrave Studies in Global Entrepreneurship series, this work provides a new perspective on how heritage matters influence modern business strategies and creative management practices.

Key Features

This book by Palgrave Macmillan examines cultural and creative processes within heritage settings.

The text analyzes how culture is embedded in entrepreneurial pursuits regarding heritage matters.

Readers can learn about the comparative advantages of taking a cultural approach to business management.

The content highlights how entrepreneurial environments impact the acceptance of creativity.

This volume serves as a new contribution to the study of heritage entrepreneurship.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 9811951519
Category: Books > Subjects > Arts & Photography > Exhibition & Collection Catalogs > Museums
Domain: Amazon UK
Release Date: 19 January 2024
Listed Since: 22 December 2023

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MACMILLAN Heritage Entrepreneurship Book - Palgrave Macmillan Studies

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This is the most expensive it has ever been. Walk away.

MACMILLAN Heritage Entrepreneurship Book - Palgrave Macmillan Studies

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Price Analysis

Description

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