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MACMILLAN Firms in the Fashion Industry - Macmillan Business Book

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Description

Explore the complex dynamics of the global fashion sector with Firms in the Fashion Industry. Published by Palgrave Macmillan, this book examines the critical connections between sustainability, luxury, and communication within an international context. It provides a deep look into how modern brands navigate the changing demands of a global market. Designed for students, professionals, and researchers, this text offers valuable insights into the business strategies used by major players in the fashion world. By looking at how communication and luxury intersect with environmental and social responsibility, readers gain a better understanding of the current trends shaping the industry today. This resource is an essential addition to any business or marketing library focused on the intersection of high-end retail and global commerce.

Key Features

Provides expert analysis on sustainability and luxury within the global fashion market.

Examines how communication strategies impact international fashion brands.

Published by Palgrave Macmillan for academic and professional reliability.

Covers essential business topics including marketing and international industry contexts.

Ideal for readers interested in the intersection of fashion, business, and global trends.

Product Specifications

Colour
Sd-bo01
Size
2' X 5.2'
Format
paperback
Domain
Amazon UK
Release Date
06 October 2022
Listed Since
15 August 2020

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No barcode data available

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