£137.61

Routledge Designed to Sell - Routledge Research in Interior Design

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Description

Explore the history of retail through Designed to Sell, a detailed account of mid-twentieth-century department store design in America. Covering the years from the 1930s to the 1960s, this book examines how postwar philosophies shaped the way goods were presented to the public. It traces the shift toward new modes of merchandise display and the rise of the industrial designer as a key figure in retail environments. This work connects the evolution of store aesthetics to broader cultural changes in consumer behavior and lifestyle. By looking at how function and beauty merged in commercial spaces, readers gain a deeper understanding of how modern merchandising began. The text uses five key case studies and original archival research to provide a clear look at the development of retail design during this influential era.

Key Features

Covers American department store design and display from the 1930s through the 1960s.

Examines the development of postwar retail philosophies that combined aesthetics with function.

Traces the emergence of the industrial designer within the context of modern merchandising.

Analyzes how changes in store design reflected shifts in consumer behavior and lifestyle.

Utilizes five key case studies to illustrate historical changes in retail environments.

Includes original archival research to provide an authentic account of design history.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
19 March 2020
Listed Since
18 October 2019

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