£174.89

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£175 today · cheaper than every other day in the last 3 months

College Paid Digital Ad Marketing Practices Survey Report

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Price History & Forecast

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Last 23 days · 23 data points (no recent data)

Historical
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£174.89 £166.15 £169.64 £173.14 £176.64 £180.14 £183.63 29 July 2026 03 August 2026 09 August 2026 14 August 2026 20 August 2026
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Price Distribution

Price distribution over 23 days • 1 price levels

Days at Price
23 days 0 6 12 17 23 £175 Days at Price

Price Analysis

Most common price: £175 (23 days, 100.0%)

Price range: £175 - £175

Price levels: 1 different prices over 23 days

Description

Gain deep insights into higher education advertising with this comprehensive survey of college paid digital ad marketing practices. This report examines how institutions utilize major platforms including Google, Bing, Facebook, Instagram, TikTok, YouTube, Snapchat, LinkedIn, and Twitter. Readers receive specific data regarding spending for the 2023-24 academic year alongside detailed forecasts for the upcoming year. The study tracks total digital ad spending across the 2022-23, 2023-24, and projected 2024-25 academic years, while calculating the percentage of total advertising budgets dedicated to digital channels. Beyond raw numbers, the report includes qualitative feedback from survey participants regarding their likes, dislikes, and future platform use plans, providing a complete view of the current digital landscape in college marketing.

Key Features

Analyze specific spending data for the 2023-24 academic year across platforms like Google, Facebook, TikTok, and LinkedIn.

Review historical and projected digital ad spending for the 2022-23, 2023-24, and 2024-25 academic years.

Understand the percentage of total advertising budgets that colleges allocate specifically to digital ad services.

Access qualitative feedback from survey participants regarding their preferences and dislikes for various social and search platforms.

Gain foresight into future marketing trends through detailed forecasts for the upcoming academic year.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
27 July 2024
Listed Since
15 August 2024

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