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Cambridge University Press Cambridge Applied Choice Analysis - 2nd Edition Book

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Description

Upgrade your mathematical modeling skills with the second edition of Applied Choice Analysis from Cambridge University Press. This updated text provides a comprehensive look at the latest methods and techniques used in choice analysis today. It is designed to be accessible for students and professionals alike, offering a clear path to understanding how to model and forecast the decisions made by individuals and groups. This edition features a complete rewrite of several chapters to ensure accuracy and relevance. Readers will gain knowledge on advanced topics such as ordered choice, scaled MNL, and generalized mixed logit. The book also covers latent class models, group decision making, and heuristics. By exploring expected utility theory and prospect theoretic applications, this resource serves as a foundational tool for anyone interested in the science of decision-making and applied mathematics.

Key Features

Updated second edition includes a complete rewrite of several key chapters for modern accuracy.

Covers advanced modeling topics like ordered choice, scaled MNL, and generalized mixed logit.

Provides insights into latent class models and group decision making processes.

Explores decision strategies including heuristics and attribute processing strategies.

Includes essential theoretical frameworks such as expected utility theory and prospect theoretic applications.

Designed as an accessible introduction to modeling and forecasting individual and group choices.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
11 June 2015
Listed Since
16 July 2014

Barcode

No barcode data available

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