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Information Science Reference Cases on Social Media and Entrepreneurship

Name: Cases on Social Media and Entrepreneurship
Brand: Information Science Reference
Price: 186.2 GBP
Availability: InStock

E-business

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Most common price: £186 (43 days, 66.2%)

Price range: £156 - £186

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Description

In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms poses a pressing question: how can one effectively address this fast-paced transformation? Cases on Social Media and Entrepreneurship explores this and delves into media entrepreneurship, giving special attention to its role in developing women entrepreneurs. It skillfully tackles the challenge of gender disparities within the entrepreneurial landscape. Simultaneously, it also explores how to harness the power of artificial intelligence amid the integration challenges it presents, offering instrumental insights for entrepreneurs and investors, stakeholders, government officials, and policymakers. The book does not stop at identifying challenges; it propels the discourse forward by exploring the future of social media entrepreneurship in business. Addressing AI-related concerns, the book investigates whether it threatens social media entrepreneurs or opens up new avenues for growth. Themes like poverty alleviation, the impact on advertising costs, and the intersection of social media entrepreneurship with AI-driven advancements are thoroughly examined.

Product Specifications

Brand: Information Science Reference
Format: paperback
ASIN: B0CYJMWTTW
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain: Amazon UK
Release Date: 11 March 2024
Listed Since: 19 March 2024

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