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MECCANO TRILOGO Cosmic Action Figures

Antiques & Collectables by Subject

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Description

THIRD volume our new series of books in HARDCOVER format. Cosmic Figures is the definitive reference to the iconic Action Figures from the "Star Wars" / "Guerre des Etoiles" toy line marketed in Europe and France by MECCANO and PALITOY, in a never-before-seen format emphasizing pro-quality full-scale 1:1 photography. Previous volumes are: “The Legendary Ads” (2021) a new marketing perspective to the fabulous advertising campaigns implemented for Star Wars toys in France during the original-trilogy era, and “Galactic Plastic” (2022) an extensive review of vehicles/spaceships, playsets, and accessories for the mini-action figure toy line marketed in France (MECCANO) and Europe (BILOGO and TRILOGO), emphasizing top-quality imagery and with original-format documentation whenever possible. STAR WARS / "Guerre des Etoiles" (French) toys hit the shelves in the United States (KENNER) and Europe in 1978, and mini-action figures were quickly established as flagship products. Licenses for toy distribution were granted in all major European countries to subsidiaries of General Mills, such as PALITOY for United Kingdom and MECCANO for France, and to other leading toy companies in their respective domestic markets. European licensees made arrangements to share the means of production, gradually standardizing the products and marketing with the “Return of the Jedi” range in 1983. This led to the advent of multilingual TRILOGO packaging bearing three main cascading logos in English, Spanish, and French on the front and back of the action figure blister card in May 1984. This book is for everyone, whether you’re a long-time collector, a new enthusiast that’s curious to know more about these toys, or a grown-up kid who’s nostalgic for the toys of your youth. 246 color pages.

Product Specifications

Format: hardcover
ASIN: B0CKHHFWPY
Category: Books > Subjects > Crafts, Hobbies & Home > Antiques & Collectables > Antiques & Collectables by Subject
Domain: Amazon UK
Release Date: 04 October 2023
Listed Since: 05 October 2023

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MECCANO TRILOGO Cosmic Action Figures

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