The 2023-2028 Outlook for Women's and Girls' Clothing in Japan

This study covers the latent demand outlook for women's and Girls' clothing across the prefectures and cities of Japan. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 1,000 cities in Japan. For each city in question, the percent share the city is of its prefecture and of Japan as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each prefecture and city, latent demand estimates are created for women's and Girls' clothing. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. In this report we define the sales of women's and Girls' clothing as including all commonly understood products falling within this broad category, such as trendy clothing; clothes made with fibers such as nanofibers and hybrid materials; blouses, shirts, and plus-sized clothing; and fitness wear, irrespective of product packaging, formulation, size, or form. Companies participating in this industry include Adidas AG, All American Clothing Company, Amer Sports, Angel Schlesser, Arcadia Group, Arvind, Banana Republic, Benetton Group, Bruno Banani Underwear, C&A Mode GmbH & Company, Calvin Klein, Camuto Group, Carrera, Chanel, Cherokee Global Brands, Cintas, Cobra Golf, Creazioni Elena, Damella, Danskin, Debenhams Retail, Delta Galil Industries, Destination Maternity, Dillard's, Empreinte, Ennis, ESCADA Online, ESPRIT Holdings, Etienne Aigner, Exilia Gaia, ExOfficio, Five Foxes Company, French Connection Group, Fruit of the Loom, Fukusuke, Gap, G-III Apparel Group, Gildan Activewear, Gini & Jony, Giorgio Armani, Givenchy Paris, Guccio Gucci, Guess, Gymboree Group, H & M Hennes & Mauritz, Happy Socks, Highland Mills, Hong Heng Industries Pte, Hugo Boss, J. C. Penney Company, Jeanswest Corporation Pty., JLM Couture, Jockey International, Joe's Jeans, Jones New York, Jordache Enterprises, Kate Spade, Kayser-Roth, Kellwood Company, Kenneth Cole Productions, Kohl's, Komar, L Brands, Lands' End, Lane Bryant, Laura Biagiotti (Biagiotti Group SpA), Leineweber GmbH & Co.,, Levi Strauss, LT Apparel Group, Macy's, Marimekko, Marks & Spencer, Marni Group, Mascot International, Naturana Dolker GmbH & Company, Nike, Nordstrom, Nubian Skin, On The Go Hosiery, O'Neill Clothing, OshKosh B'gosh, Oxford Industries, Perry Ellis International, Pierre Balmain, Preca Brummel, Progetto Moda, PVH, Quiksilver, Ralph Lauren, Reebok, Saks Fifth Avenue, Sears, Spanx, Speedo International, Target, Ted Baker London, The Antigua Group, TOM TAILOR Holding, Triumph Global Sales, Under Armour, Uniqlo Company, Van Laack, VF, Victoria's Secret, Wacoal Holdings, and Watters Designs. In addition to the sources indicated, additional information available to the public via news and/or press releases published by players in the industry was considered in defining and calibrating this category. All figures are in a common currency (U.S. dollars, millions) and are not adjusted for inflation (i.e., they are current values). Exchange rates used to convert to U.S. dollars are averages for the year in question. Future exchange rates are assumed to be constant in the future at the current level (the average of the year of this publication's release in 2022).