JVC Fire TV 43'' Smart 4K Ultra HD HDR LED TV with FreeviewPlay

Everything looks better in 4K – with four times the resolution of Full HD, you'll marvel at the detail and colour definition.

Plus, with HDR content you'll see a greater depth of colour and brilliant brightness for a more realistic viewing experience.

With the Fire TV experience built-in, enjoy thousands of apps, Alexa skills, and channels including Netflix, YouTube, Prime Video, BBC, ITV, Channel 4, Disney+, Now and more (subscription fees may apply).

Easily control your TV with the included Voice Remote with Alexa—plus, launch apps, search for TV shows, play music, switch inputs, control compatible smart home devices, and more, using just your voice.

Fire TV seamlessly integrates live broadcast TV and streaming channels on a unified home screen (TV aerial required). Plus with Freeview Play, you can catch up on any show you've missed over the past 7 days, whenever you like. So, you can watch the programs you love on your own schedule.