£63.37

World Scientific Publishing Company Digital Enablement: The Consumerizational And Transformational Effects Of Digital Technology (General Business and Managemen)

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Description

This collection of papers from the Digital Enablement Conference 2016 aims to illustrate various aspects of the digital enablement phenomenon. Over the last two decades, advances in digital technology have fundamentally transformed the way we do business, work, and live. As new technologies emerge, they offer new possibilities for addressing increasingly complex economic and social problems.Digital enablement refers to the consumerizational and transformational roles of digital technology in driving business and social innovation, and has profound, multi-disciplinary implications. Some of these include: Facilitating new business models that transform the way firms transact, market, and engage with customers; providing new means of income generation for disadvantaged groups; and generating new means of social interaction, which empowers employees, customers, small businesses, and entire communities.This book introduces readers to case studies of digital enablement in business and society. It offers unique insights into the phenomenon from multiple contexts, giving readers a nuanced understanding of the roles digital enablement can play. From the Back Cover This collection of papers from the Digital Enablement Conference 2016 aims to illustrate various aspects of the digital enablement phenomenon. Over the last two decades, advances in digital technology have fundamentally transformed the way we do business, work, and live. As new technologies emerge, they offer new possibilities for addressing increasingly complex economic and social problems. Digital enablement refers to the consumerizational and transformational roles of digital technology in driving business and social innovation, and has profound, multi-disciplinary implications. Some of these include: Facilitating new business models that transform the way firms transact, market, and engage with customers; providing new means of income generation for disadvantaged groups; and generating new means of social interaction, which empowers employees, customers, small businesses, and entire communities. This book introduces readers to case studies of digital enablement in business and society. It offers unique insights into the phenomenon from multiple contexts, giving readers a nuanced understanding of the roles digital enablement can play.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
26 June 2018
Listed Since
25 November 2016

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