The King of Drinks: Schnapps Gin from Modernity to Tradition: 18 (African Social Studies Series, 18) - Image 1

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Brill The King of Drinks: Schnapps Gin from Modernity to Tradition: 18 (African Social Studies Series, 18)

Name: The King of Drinks: Schnapps Gin from Modernity to Tradition: 18 (African Social Studies Series, 18)
Brand: Brill
Price: 64.45 GBP
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Description

Imported schnapps gin has a remarkable history in West Africa. Gin was imported in great quantities between 1880 and World War I, when its consumption showed access to the modern, international world. Subsequently schnapps was transformed into a good that signified traditional, local culture. Today, imported schnapps has high status because of its importance for African ritual and as symbol of the status of chiefs and elders, but actual consumption is limited. This book explores this unexpected trajectory of commoditisation to investigate how imported goods acquire specific local meanings. This analysis of consumption and marketing of gin contributes to our understanding of patterns of consumption, rejection and appropriation within processes of identity formation, elite formation, and the redefinition of community in colonial and postcolonial West Africa.

Product Specifications

Brand: Brill
Format: paperback
ASIN: 9004160914
Category: Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Anthropology > Customs & Folklore > Customs
Domain: Amazon UK
Release Date: 15 October 2007
Listed Since: 21 January 2011

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Brill The King of Drinks: Schnapps Gin from Modernity to Tradition: 18 (African Social Studies Series, 18)

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