£57.00

It has never been this cheap. We have no record of a lower price.

£57 today · cheaper than every other day in the last 3 months

Principi di pubblicità e relazioni pubbliche: Economia e questioni sociali nell'economia del L'economia del XXI secolo

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Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 43 days · 43 data points (no recent data)

Historical
Generating forecast…
£57.00 £54.15 £55.29 £56.43 £57.57 £58.71 £59.85 25 July 2026 04 August 2026 15 August 2026 25 August 2026 05 September 2026
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Price Distribution

Price distribution over 43 days • 1 price levels

Days at Price
43 days 0 11 22 32 43 £57 Days at Price

Price Analysis

Most common price: £57 (43 days, 100.0%)

Price range: £57 - £57

Price levels: 1 different prices over 43 days

Description

Il libro cerca di analizzare analiticamente la pubblicità e la società, la classificazione della pubblicità, il budgeting, la gestione delle campagne pubblicitarie, l'implementazione e la valutazione del budgeting e altre questioni correlate. L'identificazione del mercato di riferimento, del giusto canale di comunicazione, della strategia del messaggio e dello sviluppo del concetto è l'idea centrale di questo libro. La pianificazione è la chiave per il successo di una campagna di relazioni pubbliche. Questa fase o processo implica la formulazione corretta degli obiettivi e la valutazione dei rischi legati alle esigenze identificate. Inoltre, comporta la definizione del budget, la difesa e l'approvazione da parte del management, che a volte agisce o risponde come se si trattasse di uno spreco di denaro. Il libro fornisce quindi un'idea di ciò che si deve preventivare, perché quando si preventiva bene si difende bene. Cosa serve per gestire campagne pubblicitarie e implementare programmi di pubbliche relazioni per vari pubblici e stakeholder in un'organizzazione del XXI secolo.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
22 November 2024
Listed Since
23 November 2024

Barcode

No barcode data available

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