Planning and Development of Logistics Project Strategies: Business Innovation Challenges

Logistics strategic planning allows any company to carry out an adequate management process for the achievement of results, from the supply chain considered as the success of a firm.To achieve the perfect fit between corporate strategy and supply chain strategy, the starting point is to identify the needs of customers and ensure that the supply chain is able to guarantee what is demanded in time, quality and competitive costs.With the application of strategic logistics planning for a business organisation, the role played by the units that make it up is visualised and a strategic adjustment is achieved that will allow the appropriate balance between the response capacity of each one and the associated costs, generating significant profitability for its partners.