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Le rôle des médias sociaux dans les campagnes électorales présidentielles: Le cas des élections kenyanes de 2013

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LE RÔLE DES MÉDIAS SOCIAUX DANS LES CAMPAGNES ÉLECTORALES PRÉSIDENTIELLES DE 2013 AU KENYA L'avènement des médias sociaux a fourni une plateforme de discussion et d'échange d'informations entre les acteurs politiques et l'électorat, ce qui était impossible il y a encore quelques années. Les candidats politiques peuvent désormais diffuser des informations au public et même recueillir ses réactions. Cela a profondément modifié le paysage politique et offert de nombreuses opportunités aux deux partis politiques. Cet ouvrage examine l'utilisation des réseaux sociaux par les candidats à l'élection présidentielle de 2013 et la manière dont ils ont été utilisés pendant la campagne électorale au Kenya.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
17 September 2025
Listed Since
18 September 2025

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