Customer Experience: Forum Dienstleistungsmanagement - Image 1

£98.92

Gabler Verlag Customer Experience: Forum Dienstleistungsmanagement

Name: Customer Experience: Forum Dienstleistungsmanagement
Brand: Gabler Verlag
Price: 98.92 GBP
Availability: InStock

18882312

Call Centre Management

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£99 today · previous high £99 · all-time low £99

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Last 46 days • 46 data points (No recent data available)

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Price distribution over 46 days • 1 price levels

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Price range: £99 - £99

Price levels: 1 different prices over 46 days

Description

Customer Experience Management (CEM) ist ein Prozess des strategischen Managements zur Gestaltung aller Kundenerlebnisse mit einem Unternehmen über sämtliche Kundenkontaktpunkte hinweg. Kundenerlebnisse finden vor, während und nach dem Kauf eines Produkts oder einer Dienstleistung statt, wobei die Schaffung eines ganzheitlichen Kundenerlebnisses über alle Kundenkontaktpunkte im Mittelpunkt steht. Mehr als 50 profilierte Wissenschaftler und Vertreter der Praxis zeigen unter Einbeziehung zahlreicher Fallbeispiele, was genau unter Customer Experience zu verstehen ist, welche Wirkungen von ihr ausgehen, welche branchenspezifische Gegebenheiten Beachtung finden und wie eine erfolgreiche Umsetzung eines Customer Experience Management in der Praxis aussehen kann.

Product Specifications

Brand: Gabler Verlag
Model: 18882312
Format: hardcover
ASIN: 3834940003
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 04 May 2012
Listed Since: 31 March 2012

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Gabler Verlag Customer Experience: Forum Dienstleistungsmanagement

This is the most expensive it has ever been. Walk away.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

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