£76.27

Deutscher Universitätsverlag Netzwerkeffekte im Medien- und Kommunikationsmanagement: Vom Nutzen sozialer Netze

Price data last checked 18 day(s) ago - will refresh soon

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

New to our records — first sighting 22 days ago. We'll learn its rhythm.

22 days of data · current price £76

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey
↓ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 5 days • 5 data points (No recent data available)

Historical
Generating forecast...
£76.27 £76.15 £76.18 £76.20 £76.23 £76.25 £76.28 01 May 2026 02 May 2026 03 May 2026 04 May 2026 05 May 2026

Price Distribution

Price distribution over 5 days • 1 price levels

Days at Price
5 days 0 1 3 4 5 £76 Days at Price

Price Analysis

Most common price: £76 (5 days, 100.0%)

Price range: £76 - £76

Price levels: 1 different prices over 5 days

Description

Sind die Erkenntnisse der Netzwerkökonomie, die im Kontext technischer Netzwerke entstanden sind, auf soziale Netze übertragbar? Welche Dynamik stand hinter den großen Erwartungen an die "New Economy" der Jahrtausendwende? Warum fühlen wir uns in der Gruppe stark und als einzelne schwach, und was hat das mit kommerziellen Produkten zu tun? Joachim W. H. Haes untersucht, wie Menschen Güter wahrnehmen und nutzen. Er arbeitet die Gemeinsamkeiten netzwerkökonomischer Ansätze heraus und zeigt, dass soziale Netze Eigenschaften besitzen, die als Grundlage für andauernde Wettbewerbsvorteile dienen können. Er präsentiert ein Modell, das erklärt, was Netzwerkeffekte sind und wie sie in Kommunikationsnetzen wirken, und verdeutlicht an drei Fallstudien, dass die konsequente Nutzung von Netzwerkeffekten zur besseren Vermarktung von Produkten beiträgt.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
27 May 2003
Listed Since
09 February 2007

Barcode

No barcode data available

Similar Products You Might Like

SOCIAL NETWORKS AND HEALTH: Models, Methods, and Applications
95% match

SOCIAL NETWORKS AND HEALTH: Models, Methods, and Applications

Oxford University Press

£66.70 23 Feb 2026
Social Networks of Meaning and Communication
95% match

Social Networks of Meaning and Communication

Oxford University Press

£72.04 14 Feb 2026
Social Networks and Health: 8 (Advances in Medical Sociology, 8)
94% match

Social Networks and Health: 8 (Advances in Medical Sociology, 8)

Jai Press Inc.

£101.99 23 Apr 2026
Wiley Network Science: Theory and Applications - Textbook
94% match

Wiley Network Science: Theory and Applications - Textbook

Wiley

£108.45 27 Apr 2026
Proceedings of NetSci-X 2020: Sixth International Winter School and Conference on Network Science (Springer Proceedings in Complexity)
94% match

Proceedings of NetSci-X 2020: Sixth International Winter School and Conference on Network Science (Springer Proceedings in Complexity)

Springer

£77.06 06 May 2026
Proceedings of NetSci-X 2020: Sixth International Winter School and Conference on Network Science (Springer Proceedings in Complexity)
94% match

Proceedings of NetSci-X 2020: Sixth International Winter School and Conference on Network Science (Springer Proceedings in Complexity)

Springer

£75.74 08 May 2026
The Network Society
94% match

The Network Society

Sage Publications

£47.00 07 May 2026
The Network Society
94% match

The Network Society

Sage Publications

£121.00 11 Apr 2026
Complex Networks: 424 (Studies in Computational Intelligence, 424)
94% match

Complex Networks: 424 (Studies in Computational Intelligence, 424)

Springer

£75.80 08 Mar 2026
Social and Economic Networks
94% match

Social and Economic Networks

Princeton University Press

£31.49 24 Apr 2026
The Structure and Dynamics of Networks: 12 (Princeton Studies in Complexity)
94% match

The Structure and Dynamics of Networks: 12 (Princeton Studies in Complexity)

Princeton University Press

£78.00 28 Jan 2026
Advances in Social Network Analysis: Research in the Social and Behavioral Sciences: 171 (SAGE Focus Editions)
94% match

Advances in Social Network Analysis: Research in the Social and Behavioral Sciences: 171 (SAGE Focus Editions)

Sage Publications

£68.08 25 Jan 2026
The Network Society: A Cross-Cultural Perspective
94% match

The Network Society: A Cross-Cultural Perspective

Edward Elgar Publishing

£47.99 18 Feb 2026
Social Network Analysis and Education: Theory, Methods & Applications
94% match

Social Network Analysis and Education: Theory, Methods & Applications

Sage Publications

£61.58 25 Feb 2026
Networks, Crowds, and Markets: Reasoning about a Highly Connected World
94% match

Networks, Crowds, and Markets: Reasoning about a Highly Connected World

Cambridge University Press

£51.89 24 Jan 2026
The Oxford Handbook of the Economics of Networks (Oxford Handbooks)
94% match

The Oxford Handbook of the Economics of Networks (Oxford Handbooks)

Oxford University Press

£165.00 22 Apr 2026
The Network Society: A Cross-Cultural Perspective
94% match

The Network Society: A Cross-Cultural Perspective

Edward Elgar Publishing

£89.37 25 Apr 2026
Analyzing Social Networks
94% match

Analyzing Social Networks

£104.71 27 Jan 2026
Social Network Analysis: History, Theory and Methodology
94% match

Social Network Analysis: History, Theory and Methodology

Sage Publications

£41.63 22 Jan 2026
Neighbor Networks: Competitive Advantage Local and Personal
94% match

Neighbor Networks: Competitive Advantage Local and Personal

Oxford University Press

£39.00 19 Feb 2026
Schlüsselwerke der Netzwerkforschung
94% match

Schlüsselwerke der Netzwerkforschung

Springer VS

£60.93 12 May 2026
Network Strategy: Advances in Strategic Management: 25
94% match

Network Strategy: Advances in Strategic Management: 25

JAI Press Inc.

£54.34 16 Feb 2026
Social Network Analysis
94% match

Social Network Analysis

Sage Publications

£119.98 13 Jan 2026
Social Networks and their Economics: Influencing Consumer Choice
94% match

Social Networks and their Economics: Influencing Consumer Choice

Wiley

£63.95 07 Mar 2026