International Marketing: A Trade Shows Perspective (Peer Reviewed Pub): International Marketing: A Trade Shows Perspective - Image 1

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LAP Lambert Academic Publishing International Marketing: A Trade Shows Perspective (Peer Reviewed Pub): International Marketing: A Trade Shows Perspective

Name: International Marketing: A Trade Shows Perspective (Peer Reviewed Pub): International Marketing: A Trade Shows Perspective
Brand: LAP Lambert Academic Publishing
Price: 67.0 GBP
Availability: InStock

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Description

This book is designed to help potential exporters to get maximum out of trade shows participation. The book has been divided into Eight (08) chapters. Chapter 1 introduces the growing importance of world trade in Indian economy. Chapter 2 Discusses about the various strategies adopted by exporters to explore overseas markets. Chapter 3 In this chapter various types of trade fairs and exhibition have been covered extensively. International regulatory, aspects which regulates the organization of these trade shows, have been explained. Chapter 4 discusses how trade fairs and exhibitions evolved as a platform for product/service introduction in foreign markets. Chapter 5 discusses how export can be managed effectively. Highlights problems faced by exporters. Chapter 6 Various types of institutions which support the organization of these trade shows have been discussed. Chapter 7 In this chapter various Government schemes, financial as well as non-financial, of Govt. of India has been discussed. These are the schemes to promote International trade. Chapter 8 Basic principles of effective participation have been discussed. Required Arrangements for successful shows have been discussed.

Product Specifications

Brand: LAP Lambert Academic Publishing
Format: paperback
ASIN: 365977720X
Category: Books > Subjects > Business, Finance & Law > Management > Balanced Scorecard
Domain: Amazon UK
Release Date: 14 September 2015
Listed Since: 07 October 2015

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LAP Lambert Academic Publishing International Marketing: A Trade Shows Perspective (Peer Reviewed Pub): International Marketing: A Trade Shows Perspective

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It has never been this cheap. We have no record of a lower price.

LAP Lambert Academic Publishing International Marketing: A Trade Shows Perspective (Peer Reviewed Pub): International Marketing: A Trade Shows Perspective

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Price Analysis

Description

Product Specifications

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