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LAP Lambert Academic Publishing Психологические особенности восприятия рекламы в видеоблогах

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Price History & Forecast

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Last 56 days · 56 data points (no recent data)

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£60.00 £57.00 £58.20 £59.40 £60.60 £61.80 £63.00 23 July 2026 05 August 2026 19 August 2026 02 September 2026 16 September 2026
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Price Distribution

Price distribution over 56 days • 1 price levels

Days at Price
56 days 0 14 28 42 56 £60 Days at Price

Price Analysis

Most common price: £60 (56 days, 100.0%)

Price range: £60 - £60

Price levels: 1 different prices over 56 days

Description

В данной работе рассмотрен новый вид медиа – видеоблог, который также является перспективной площадкой для нетрадиционных видов рекламы. Основной частью дипломного проекта является исследование, где анализируются следующие параметры: классификация видеоблогов, классификация зрительских мотиваций к просмотру, виды рекламного взаимодействия в видеоблогах, типичные реакции аудитории на рекламу, плотность скрытой и открытой рекламы в видеоблогах. В исследовании изучены возможности взаимодействия с аудиторией, рассмотрены рычаги влияния на неё. Результат работы демонстрирует характерные особенности рекламы в видеоблогах и главные тенденции её развития. Ключевые слова: видеоблог, интернет, новые медиа, фанатский интерес, реклама, видеоблогер, популярность.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
10 March 2017
Listed Since
03 April 2017

Barcode

No barcode data available

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