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Springer Früherkennung von konvergierenden Technologien: Ein neuer Ansatz zur Identifikation attraktiver Innovationsfelder (Betriebswirtschaftliche Studien in forschungsintensiven Industrien)

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Description

Der Autor stellt ein Konzept der Früherkennung konvergierender Technologiebereiche vor, das die Einschätzung der Konvergenzfähigkeit von Technologien aus unterschiedlichen und sich ergänzenden Industrien ermöglicht. Dieses Konzept erlaubt die Identifizierung attraktiver Innovationsfelder, um strategisch relevante Hinweise für die im konvergierenden Feld tätigen Unternehmen zu ermitteln. Das frühzeitige Antizipieren konvergierender Industrien ermöglicht innovierenden Unternehmen die Einflussnahme auf die in der Industriekonvergenz neu entstehende Wertschöpfungskette und insbesondere die Bestimmung des eigenen Platzes innerhalb dieser Kette. From the Back Cover Der Autor stellt ein Konzept der Früherkennung konvergierender Technologiebereiche vor, das die Einschätzung der Konvergenzfähigkeit von Technologien aus unterschiedlichen und sich ergänzenden Industrien ermöglicht. Dieses Konzept erlaubt die Identifizierung attraktiver Innovationsfelder, um strategisch relevante Hinweise für die im konvergierenden Feld tätigen Unternehmen zu ermitteln. Das frühzeitige Antizipieren konvergierender Industrien ermöglicht innovierenden Unternehmen die Einflussnahme auf die in der Industriekonvergenz neu entstehende Wertschöpfungskette und insbesondere die Bestimmung des eigenen Platzes innerhalb dieser Kette.   Der Inhalt ·        Grundlage und Bedeutung von Patenten ·        Konvergenz ·        Fallbeispiele von Industriekonvergenz ·        Konvergenzfeld Elektromobilität ·        Innovationsfeld Nano und Chemie ·       Konvergenzfeld Wearables   Die Zielgruppen ·        Dozenten und Studenten der Betriebswirtschaftslehre und des Technologie- und Innovationsmanagements ·        Manager des IP-, Technologie- und strategischen Managements sowie Investoren im Bereich BWL, Chemie, Technologie- und Innovationsmanagement Der Autor Dr. Chie Hoon Song war als wissenschaftlicher Mitarbeiter am Institut für betriebswirtschaftliches Management im Fachbereich Chemie und Pharmazie der Westfälischen Wilhelms-Universität Münster tätig, wo er 2015 promovierte. About the Author Dr. Chie Hoon Song war als wissenschaftlicher Mitarbeiter am Institut für betriebswirtschaftliches Management im Fachbereich Chemie und Pharmazie der Westfälischen Wilhelms-Universität Münster tätig, wo er 2015 promovierte.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
03 November 2015
Listed Since
28 October 2015

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