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VDM Verlag Designing an Online Shop in the Fashion Industry: On the Example of the Tamaris Brand

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£40.00 £38.00 £38.80 £39.60 £40.40 £41.20 £42.00 23 July 2026 08 August 2026 25 August 2026 10 September 2026 27 September 2026
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Price distribution over 67 days • 1 price levels

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Most common price: £40 (67 days, 100.0%)

Price range: £40 - £40

Price levels: 1 different prices over 67 days

Description

The Thesis analysis and established 10 key success factors for every business to consider when establishing and marketing an online shop to its target customers. The thesis is split in two parts. The first part analysis the power and growing influence of E- Commerce in Germany and especially the fashion industry. Also, it works out 10 key success factors for fashion companies to implement when establishing an online shop for its products. The second part evaluates the application of those factors in the german fashion industry today, especially focussing on the well known German shoe brand Tamaris.

Product Specifications

Format
paperback
Domain
Amazon UK
Publication Date
30 May 2014
Listed Since
23 June 2014

Barcode

No barcode data available

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