£44.99

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£45 today · previous high £45 · all-time low £44

Springer Procurement Marketing: A Strategic Concept

Amazon

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£44.99 £43.91 £44.15 £44.38 £44.62 £44.85 £45.09 01 August 2026 21 August 2026 10 September 2026 30 September 2026 20 October 2026
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Price distribution over 81 days • 2 price levels

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20 days 61 days · current 0 15 31 46 61 £44 £45 Days at Price

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Most common price: £45 (61 days, 75.3%)

Price range: £44 - £45

Price levels: 2 different prices over 81 days

Description

A compilation of the core aspects of procurement marketing in a way which allows an easier translation of relevant theoretical findings into every-day business. The book adopts a decision-orientated approach, starting with a situation analysis and leading through a heuristic structure to the right combination of procurement tools. A valuable tool for continual reference.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 July 1998
Listed Since
10 December 2006

Barcode

No barcode data available

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