£46.95

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£47 today · cheaper than every other day in the last 3 months

Vieweg+Teubner Verlag Kommunikationssysteme mit Strategie: Planen, Entscheiden und Optimieren ― Für Manager mit IT-Verantwortung (Edition CIO)

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£46.95 £44.60 £45.54 £46.48 £47.42 £48.36 £49.30 26 July 2026 12 August 2026 29 August 2026 15 September 2026 02 October 2026
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black & white illustrations, bibliograph

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Price distribution over 69 days • 1 price levels

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69 days 0 17 35 52 69 £47 Days at Price

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Most common price: £47 (69 days, 100.0%)

Price range: £47 - £47

Price levels: 1 different prices over 69 days

Description

Konzepte für die Kommunikation sind in Unternehmen leider oft ein Nebenkriegsschauplatz; sie sind meist nicht Teil einer Unternehmensstrategie. Den verantwortlichen Managern ist nicht bewusst, dass damit erhebliche Produktivitätsverluste und Wettbewerbsnachteile verbunden sind. Das Buch vermittelt die notwendigen Grundlagen für Entscheidungen. Es wird beschrieben, wie die Kommunikation strategisch auf die Unternehmensziele ausgerichtet wird, wobei sich die Planung auf ein Gerüst von Vorgehensmodellen stützt. Kosten/Nutzen-Betrachtungen und der Einsatz von adäquaten Produkten führen zur Optimierung der Kommunikation. Beispiele und Vorschläge für die Planung, die Realisierung und den Betrieb unterstützen das Erarbeiten eigener Konzepte. Damit entsteht Entscheidungssicherheit für dieses strategisch wichtige Gebiet.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
16 January 2004
Listed Since
19 May 2012

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No barcode data available

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