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Vieweg+Teubner Verlag Kommunikationssysteme mit Strategie: Planen, Entscheiden und Optimieren ― Für Manager mit IT-Verantwortung (Edition CIO)

black & white illustrations, bibliograph

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Description

Erfahren Sie, wie die Kommunikation strategisch auf die Unternehmensziele ausgerichtet wird. Stützen Sie sich bei Ihrer Planung auf ein Gerüst von Vorgehensmodellen. Durch Kosten/Nutzen-Betrachtungen und den Einsatz von adäquaten Produkten optimieren Sie den Einsatz Ihrer Kommunikationssysteme. Profitieren Sie von den Beispielen und Vorschlägen für die Planung, die Realisierung und den Betrieb. Damit entsteht Entscheidungssicherheit für dieses strategisch wichtige Gebiet. Review "Fidrich gibt in seinem zur CIO-Edition gehörenden Buch zahlreiche Hilfestellungen, wie IT-Manager Unternehmensziele in die Kommunikationslösung einbeziehen können. Praxistauglich und faktenreich!" CIO, 01-02/2004 Review Aus Leserstimmen bei amazon.de: "Endlich /.../ ein aktuelles und innovatives Werk, das moderne Kommunikationssysteme und das Kommunikationsverhalten von Mitarbeitern und Führungskräften kompetent analysiert." (Prof. Pelzel, Ingolstadt) "Das Buch hat mir sehr bei der Aufgabe geholfen, die Kommunikationsstrategie meines Unternehmens zu planen, methodisch vorzugehen und Kostensenkungspotentiale zu erkennen." Book Description Unternehmensziele erreichen From the Back Cover Erfahren Sie, wie die Kommunikation strategisch auf die Unternehmensziele ausgerichtet wird. Stützen Sie sich bei Ihrer Planung auf ein Gerüst von Vorgehensmodellen. Durch Kosten/Nutzen-Betrachtungen und den Einsatz von adäquaten Produkten optimieren Sie den Einsatz Ihrer Kommunikationssysteme. Profitieren Sie von den Beispielen und Vorschlägen für die Planung, die Realisierung und den Betrieb. Damit entsteht Entscheidungssicherheit für dieses strategisch wichtige Gebiet. About the Author Dr.-Ing. Peter Fidrich verfügt über jahrzehntelanger Erfahrung, die dem Buch zugute kommt - als Manager in namhaften IT-Firmen und als Unternehmensberater für Informationsverarbeitung und Kommunikation.

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