£96.88

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£97 today · previous high £97 · all-time low £90

Springer Business Analytics: Data Science for Business Problems

Amazon

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£96.88 £89.52 £91.13 £92.73 £94.34 £95.94 £97.55 11 August 2026 28 August 2026 15 September 2026 03 October 2026 21 October 2026
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Description

This book focuses on three core knowledge requirements for effective and thorough data analysis for solving business problems. These are a foundational understanding of: 1. statistical, econometric, and machine learning techniques; 2. data handling capabilities; 3. at least one programming language. Practical in orientation, the volume offers illustrative case studies throughout and examples using Python in the context of Jupyter notebooks. Covered topics include demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This volume will be useful to business data analysts, data scientists, and market research professionals, as well as aspiring practitioners in business data analytics. It can also be used in colleges and universities offering courses and certifications in business data analytics, data science, and market research.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 January 2022
Listed Since
10 August 2021

Barcode

No barcode data available

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