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£53.68

MACMILLAN Fundraising Principles for Faculty and Academic Leaders (Philanthropy and Education)

Name: Fundraising Principles for Faculty and Academic Leaders (Philanthropy and Education)
Brand: MACMILLAN
Price: 53.68 GBP
Availability: InStock

Leadership

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Description

**Winner of the 2023 Skystone Partners Research Prize from the Association of Fundraising Professionals (AFP). This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors’ giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance. The authors include case studies in each section as examples of successful fundraising and volunteer-driven initiatives. The final section, contributed by Dean David D. Perlmutter, reinforces the book’s many practical and theoretical approaches to the fundamental responsibilities academic leaders face in raising philanthropic support. This book is grounded in the growing academic literature on philanthropy and written by scholars who were successful higher education fundraisers.

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Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 3030664287
Category: Books > Subjects > Business, Finance & Law > Management > Management Skills > Leadership
Domain: Amazon UK
Release Date: 21 April 2021
Listed Since: 20 November 2020

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MACMILLAN Fundraising Principles for Faculty and Academic Leaders (Philanthropy and Education)

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