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MACMILLAN Technology and Creativity: Production, Mediation and Evaluation in the Digital Age

Name: Technology and Creativity: Production, Mediation and Evaluation in the Digital Age
Brand: MACMILLAN
Price: 100.1 GBP
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Description

This edited book explores the digital challenge for cultural-creative organizations and industries, and its impact on production, meaning-making, consumption and valuation of cultural-creative products and experiences. Discussing digital changes such as user-generated content, social media, business model innovation and product development, the chapters challenge deep-seated definitions of creative individuals, organizations and industries, offering insights into how this creative aspect is argued and legitimized. Placing an emphasis on research that deals with the digital challenge, this collection theorizes its significance for the nature and dynamics of creative industries as well as its impact on the mediation of experiences and the creation and consumption of cultural-creative products. From the Back Cover This edited book explores the digital challenge for cultural-creative organizations and industries, and its impact on production, meaning-making, consumption and valuation of cultural-creative products and experiences. Discussing digital changes such as user-generated content, social media, business model innovation and product development, the chapters challenge deep-seated definitions of creative individuals, organizations and industries, offering insights into how this creative aspect is argued and legitimized. Placing an emphasis on research that deals with the digital challenge, this collection theorizes its significance for the nature and dynamics of creative industries as well as its impact on the mediation of experiences and the creation and consumption of cultural-creative products. About the Author Jesper Strandgaard Pedersen is Professor at Copenhagen Business School, Denmark, where he serves as Director of imagine .. Creative Industries Research Centre. His research focuses on organizational and institutional change, institutional action and field structuring in creative and innovative contexts. Recent research focuses on the role of cultural intermediaries and forms of evaluative practices in the culinary and film-making fields. Barbara Slavich is Associate Professor of Management and Academic Director of the Masters in Fashion Management at IÉSEG School of Management (LEM-CNRS 9221), France. She is a member of the Initiative for the Study and Practice of Organized Creativity and Culture research centre at Columbia University, USA. Her research focuses on creativity management and on organizational mechanisms and processes in creative industries. She has studied high-end restaurants and the fashion industry extensively. Mukti Khaire is Girish and Jaidev Reddy Professor of Practice at Cornell Tech, USA. Her work primarily focuses on the creation of new markets and the reinterpretation of value constructs and consequent cultural change, particularly in the context of cultural industries. She has studied the Indian art and fashion markets extensively.

Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 3030175650
Category: Books > Subjects > Business, Finance & Law > Management > Balanced Scorecard
Domain: Amazon UK
Release Date: 30 July 2019
Listed Since: 09 March 2019

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MACMILLAN Technology and Creativity: Production, Mediation and Evaluation in the Digital Age

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