£70.00

TERRITORIAL Management du tourisme et des loisirs sportifs de pleine nature

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Last 59 days · 59 data points (no recent data)

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£70.00 £66.50 £67.90 £69.30 £70.70 £72.10 £73.50 25 June 2026 09 July 2026 24 July 2026 07 August 2026 22 August 2026

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59 days 0 15 30 44 59 £70 Days at Price

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Most common price: £70 (59 days, 100.0%)

Price range: £70 - £70

Price levels: 1 different prices over 59 days

Description

La demande croissante de loisirs de pleine nature nécessite de la part des opérateurs, aussi bien publics que privés, une structuration des services liés aux déplacements, à l'accueil, à l'animation, à l'encadrement, à la promotion, à la commercialisation et à la distribution. Pour cela, il est nécessaire de mieux prendre en compte le positionnement des équipements, de repenser l'aménagement des sites naturels et d'assurer une protection plus efficace des lieux de pratiques, de plus en plus saturés. Cela suppose de véritables plans, établis sur du long terme. Cet ouvrage propose des réflexions et des outils de stratégies territoriales associant les loisirs et la pratique du sport en espace naturel. Il étudie la demande et explique l'organisation de l'offre en conséquence. Les aspects juridiques ainsi que les exigences marketing sont analysés et agrémentés d'études de cas traités par l'auteur dans le cadre de ses missions. Pour tenir compte des évolutions actuelles de la société, cette réédition a non seulement mis à jour la réglementation, mais a aussi introduit plusieurs chapitres consacrés à Internet, aux événementiels touristiques et au développement durable. Diverses illustrations et schémas en enrichissent la lecture.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
18 September 2020
Listed Since
30 July 2020

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