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Institute of Historical Research The Family Firm: Monarchy, Mass Media and the British Public, 1932-53 (New Historical Perspectives)

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Description

The Family Firm is the first major historical analysis of the way Buckingham Palace worked with the Church of England and the media to initiate a new public relations strategy in the period 1932-53. It argues that the monarchy's deliberate elevation of a more informal and vulnerable family-centred image strengthened the emotional connections that members of the public forged with the royals, and that the tightening of these bonds had a unifying effect on national life in the unstable years during and either side of the Second World War.

Key Features

Pages Count - 446. Binding type - Hardcover.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
31 March 2019
Listed Since
14 May 2018

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