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5starcooks Competitive Analysis A Complete Guide

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Description

Competitive Analysis is the cornerstone of winning market positioning, yet most firms lack a systematic way to measure their capability. Without clear insight, organizations waste resources on blind initiatives and miss emerging threats. This guide delivers a practical, data-driven approach that turns vague intuition into actionable intelligence. The book is organized as a Self-Assessment in the RDMAICS framework - Recognize, Define, Measure, Analyze, Improve, Control, Sustain. Each of the seven criteria contains dozens of targeted questions that probe every facet of Competitive Analysis, from data collection to strategic execution. Readers score each item on a 1-5 scale, and the results are plotted on a radar-style Scorecard. The visual chart instantly reveals strengths and gaps, allowing even newcomers to pinpoint exactly where improvement is needed. Included Professional Toolkit (30+ Deliverables): Upon purchase you receive a fresh, topic-specific toolkit that reflects the latest Competitive Analysis standards. The toolkit is divided into ten sections - Getting Started, Assessment and Planning, Models and Frameworks, Processes and Handoffs, Operations and Execution, Performance and KPIs, Quality and Compliance, Sustainment and Support, Advanced Topics, and Reference. Every deliverable is crafted for Competitive Analysis, not a generic template library. Formats include Excel workbooks for data capture, PDF guides for methodology, and markdown runbooks for implementation. The materials are ready to deploy immediately. Every purchase includes Lifetime Updates. As Competitive Analysis practices evolve, you will receive updated content and refreshed toolkit assets at no extra cost. This ensures your organization always works with current best practices and emerging industry benchmarks. This resource is ideal for Strategy Managers, Market Intelligence Analysts, and Operations Directors who must evaluate their firm's competitive posture before launching a new product, entering a new market, or restructuring a business unit. For example, a Strategy Manager preparing a market entry can use the assessment to validate assumptions, the analyst can populate the scorecard with data, and the Operations Director can align execution plans with identified gaps. Developed by The Art of Service, business process architects serving over 100,000 professionals across 160 countries since 2000. Every book and toolkit draws on 25 years of operational excellence research and a continuously updated knowledge base spanning hundreds of industry frameworks.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
02 February 2021
Listed Since
12 May 2020

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No barcode data available

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