Cases on Tour Guide Practices for Alternative Tourism (Advances in Hospitality, Tourism, and the Services Industry) - Image 1

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Business Science Reference Cases on Tour Guide Practices for Alternative Tourism (Advances in Hospitality, Tourism, and the Services Industry)

Name: Cases on Tour Guide Practices for Alternative Tourism (Advances in Hospitality, Tourism, and the Services Industry)
Brand: Business Science Reference

Specialty Travel

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Description

Tour guides, a highly responsible group of professionals who are in direct communication with tourists traveling around the world, have a great impact on the proper promotion of the culture of countries, global peace, and tolerance. Additionally, they are also effective in the preservation of world natural heritage. Thus, the educational status of tour guides, as well as the characteristics and ethical values that they should possess, need to be examined on an international scale. In today's world, where tourism demand is directed towards all types of tourism, practices in special interest tourism should be customized in order to ensure the highest level of service quality and cultural appreciation. Cases on Tour Guide Practices for Alternative Tourism provides emerging research exploring the theoretical and practical aspects of the occupational issues that surround tour guides and their applications within international tourism. Featuring coverage on a broad range of topics such as cultural education, specialized learning, and international business, this book is ideally designed for tour guides, travel agencies, tour managers, tour developers, heritage sites, museums, academicians, researchers, students, industry experts, and hospitality professionals.

Product Specifications

Brand: Business Science Reference
Format: hardcover
ASIN: 1799837254
Category: Books > Subjects > Travel & Holiday > Specialty Travel
Domain: Amazon UK
Release Date: 19 June 2020
Listed Since: 02 April 2020

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Business Science Reference Cases on Tour Guide Practices for Alternative Tourism (Advances in Hospitality, Tourism, and the Services Industry)

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