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Business Science Reference Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage

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120 days 127 days · current 20 days 96 days 85 days 0 32 64 95 127 £152-157 £157-162 £162-167 £167-173 £173-178 Days at Price

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Description

The use of ICT applications has dipped into almost every aspect of the business sector, including trade. With the volume of e-commerce increasing, international traders must switch their rules and practices to e-trade to survive in such a competitive market. However, the complexity of international trade, which covers customs processes, different legislation, specific documentation requirements, different languages, different currencies, and different payment systems and risk, presents its own challenges in this transition. Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage examines the multidisciplinary approach of international e-trade as it applies to information technology, digital marketing, digital communication, online reputation management, and different legislation and risks. The content within this publication examines digital advertising, consumer behavior, and e-commerce and is designed for international traders, entrepreneurs, business professionals, researchers, academicians, and students.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
20 September 2019
Listed Since
05 February 2020

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