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KENDALL HUNT PUBLISHING Strategic Management

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Description
What makes Google, Apple, and Amazon representative of the most successful and admired organizations on the planet in the 21st century? Strategic Managementby Dean E. Frost shows how modern organizations manage their current businesses and how they plan to meet future demands and opportunities. This introduction to managing strategically explains that companies and nonprofit organizations that use their core competencies to create sustainable competitive advantages are successful at meeting the expectations of the multiple stakeholders or interested parties associated with any leading corporation. The second edition of Strategic Managementadds new material on such topics as: In Chapter 1 new material on Stakeholder Theory and Corporate Social Responsibility has been added. In Chapter 2 revised examples for Porter's famous Five Forces model are included. New information on such competitive industry structures as oligarchies have been added. Chapter 5 contains new examples of managerial ethical dilemmas and relevant ethical principles for managers. New perspectives on the range and types of corporate innovations are in Chapter 8. Information on mergers and acquisitions as competitive strategic responses has been added to Chapter 9. Examples from organizational life have been included in Chapter 10 as further evidence for how Cultural Distance is an element of the CAGE model for Success in International Expansion. Chapter 11 contains new suggestions for managers seeking to improve their employees' fit with their jobs, groups, and their organizations' culture.

Product Specifications
Brand
KENDALL HUNT PUBLISHING
Format
paperback
ASIN
1792498993
Category
Books > Subjects > Business, Finance & Law > Economics
Domain
Amazon UK
Release Date
19 July 2022
Listed Since
11 October 2022

Barcode

No barcode data available

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