£119.00

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£119 today · cheaper than every other day in the last 3 months

IntechOpen Marketing

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Price History & Forecast

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Last 60 days · 60 data points (no recent data)

Historical
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£119.00 £113.05 £115.43 £117.81 £120.19 £122.57 £124.95 26 July 2026 09 August 2026 24 August 2026 08 September 2026 23 September 2026
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Price Distribution

Price distribution over 60 days • 1 price levels

Days at Price
60 days 0 15 30 45 60 £119 Days at Price

Price Analysis

Most common price: £119 (60 days, 100.0%)

Price range: £119 - £119

Price levels: 1 different prices over 60 days

Description

This book on marketing continues to reflect our firm belief that the Wheel of Consumer Analysis is a powerful tool not only for organizing consumer behaviour knowledge but also for understanding consumers and for guiding the development of successful marketing strategies. In fact, it has been used by marketing consultants and practitioners to do so. The various chapters presented here follow several approaches, which researchers can explore in different contexts. This book intends to contribute to a better understanding of the application areas of marketing strategies and shows how these business practices in social sciences can stimulate various topics.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 July 2018
Listed Since
31 July 2018

Barcode

No barcode data available

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