Implementing Automation Initiatives in Companies to Create Better-Connected Experiences (Advances in Marketing, Customer Relationship Management, and E-services)

Implementing Automation Initiatives in Companies to Create Better-Connected Experiences

IGI Global

Leveraging AI-Powered Marketing in the Experience-Driven Economy

Building a Brand Image Through Electronic Customer Relationship Management (Advances in Marketing, Customer Relationship Management, and E-services)

Digital Transformation Initiatives for Agile Marketing

Enhancing Customer Engagement Through Location-Based Marketing

IGI Global

Leveraging ChatGPT and Artificial Intelligence for Effective Customer Engagement

Smart and Sustainable Interactive Marketing (Premier Reference Source: Advances in Marketing, Customer Relationship Management, and E-services)

Integrating Agriculture, Green Marketing Strategies, and Artificial Intelligence

Application and Adoption of Robotic Process Automation for Smart Cities (Advances in Computational Intelligence and Robotics)

Integrating AI-Driven Technologies Into Service Marketing, VOL 1

Revolutionizing Industrial Automation Through the Convergence of Artificial Intelligence and the Internet of Things

Enhancing Automated Decision-Making Through AI

AI Innovations in Service and Tourism Marketing

Marketing and Advertising in the Online-to-Offline (O2O) World (Advances in Marketing, Customer Relationship Management, and E-services)

Improving Entrepreneurial Processes Through Advanced AI

Business Drivers in Promoting Digital Detoxification (Premier Reference Source: Advances in Marketing, Customer Relationship Management, and E-services)

Leveraging AI and Emotional Intelligence in Contemporary Business Organizations

Revolutionizing Business Practices Through Artificial Intelligence and Data-Rich Environments (Advances in Business Information Systems and Analytics)

Driving Transformative Change in E-Business Through Applied Intelligence and Emerging Technologies

Marketing Technology-Infused Hospitality: Upskilling Frontline Employees for Competitiveness

Cyber-Physical Systems and Supporting Technologies for Industrial Automation

Smart Technologies and Innovations in E-Business

The Rise of Blockchain Applications in Customer Experience

AI-Enabled Social Robotics in Human Care Services (Advances in Computational Intelligence and Robotics)