University of Massachusetts Press Nuclear Freeze in a Cold War: The Reagan Administration, Cultural Activism, and the End of the Arms Race (Culture and Politics in the Cold War and Beyond)

The early 1980s were a tense time. The nuclear arms race was escalating, Reagan administration officials bragged about winning a nuclear war, and superpower diplomatic relations were at a new low. Nuclear war was a real possibility and antinuclear activism surged. By 1982 the Nuclear Freeze campaign had become the largest peace movement in American history. In support, celebrities, authors, publishers, and filmmakers saturated popular culture with critiques of Reagan's arms buildup, which threatened to turn public opinion against the president. Alarmed, the Reagan administration worked to co-opt the rhetoric of the nuclear freeze and contain antinuclear activism. Recently declassified White House memoranda reveal a concerted campaign to defeat activists' efforts. In this book, William M. Knoblauch examines these new sources, as well as the influence of notable personalities like Carl Sagan and popular culture such as the film The Day After, to demonstrate how cultural activism ultimately influenced the administration's shift in rhetoric and, in time, its stance on the arms race. Review “This is a well- written book and the author has mined some very good primary sources. it’s way past time for someone to engage the significance of Reagan- era antinuclear cultural activism.” ― Edward Linenthal, author of Symbolic Defense: The Cultural Significance of the Strategic Defense Initiative and The Unfinished Bombing: Oklahoma City in American Memory About the Author William M. Knoblauch is assistant professor of history at Finlandia University.