Reality Television - Merging the Global & the Local (Media and Communications-Technologies, Policies and Challenges)

Product Description Reality television has become a world-wide phenomenon which has the capability to crossover cultural boundaries and appeal to distinctly different markets. Drawing theories from media studies, economics, cultural studies and social science, this book reviews how reality TV has conquered the world and has the potential to remove successful dramatic genres from the prime-time line-up. About the Author Amir Hetsroni is a professor of communication at Xi'an Jiaotong-Liverpool University in China. He published four books and nearly 100 journal articles and book chapter including entries in Journal of Communication, Sex Roles, Mass Communication & Society, Communication Monographs, Social Science Quarterly, and others. A study published in Journal of Advertising identified him as one of the 100 most prolific scholars in advertising research. He was Associate Editor of Communication Research Reports and editorial board Member in Journal of Communication, Communication Studies and Corporate Communications. He is also a media celebrity in his home country, Israel, where he takes part in reality shows as consultant and commentator and takes an active role in anti-censorship campaigns.