Exploring Media Research: Theories, Practice, and Purpose - Image 1

£40.70

Sage Publications Exploring Media Research: Theories, Practice, and Purpose

Name: Exploring Media Research: Theories, Practice, and Purpose
Brand: Sage Publications
Price: 40.7 GBP
Availability: InStock

Media Studies

Pricier than usual. £2 more than the 30-day average — we'd wait.

£41 today · 30-day average £39 · all-time low £37

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Description

From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Research is an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies, Exploring Media Research is a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 1473902541
Category: Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Communication Studies > Media Studies
Domain: Amazon UK
Release Date: 10 October 2017
Listed Since: 10 January 2017

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Sage Publications Exploring Media Research: Theories, Practice, and Purpose

Pricier than usual. £2 more than the 30-day average — we'd wait.

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