£116.33

Sage Publications The Content Analysis Guidebook

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Description
Content analysis is one of the most important but complex research methodologies in the social sciences. In this thoroughly updated Second Edition of The Content Analysis Guidebook, author Kimberly Neuendorf draws on examples from across numerous disciplines to clarify the complicated aspects of content analysis through step-by-step instruction and practical advice. Throughout the book, the author also describes a wide range of innovative content analysis projects from both academia and commercial research that provide readers with a deeper understanding of the research process and its many real-world applications.

Product Specifications
Brand
Sage Publications
Format
paperback
ASIN
1412979471
Category
Books > Subjects > Reference > Words, Language & Grammar > Communication
Domain
Amazon UK
Release Date
14 August 2016
Listed Since
11 August 2012

Barcode

No barcode data available

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