Kogan Page Data-Driven Marketing Strategy: How to apply data to achieve measurable results

Marketing Strategy: Implementing and Measuring a Successful Marketing Strategy

Kogan Page

Data Storytelling in Marketing: How to Tell Persuasive Stories Through Data

Kogan Page

Advanced Marketing Analytics: Transform Data into Insights

Kogan Page

Growth Marketing Strategy: Drive Profits and Sustained Business Growth

Kogan Page

Data Culture: Develop An Effective Data-Driven Organization

Kogan Page

Data Strategy: How to Use Data and Artificial Intelligence to Transform Your Business

Kogan Page

Data Quality Techniques: Strategies for Continuous Data Improvement

Kogan Page

Brand Strategy in Three Steps: A Purpose-Driven Approach to Branding

Kogan Page

Digital Branding: How to Successfully Build and Measure a Brand Online

Kogan Page

The Digital Marketing Handbook: A step-by-step guide to delivering consistent digital marketing success

Kogan Page

Digital Marketing in Practice: Design, Implement and Measure Effective Campaigns

Sustainable Marketing Strategies: Principles and Practices for Responsible and Ethical Marketing

Kogan Page

International Marketing: Utilize a Digital Approach in International Marketing Strategies

Kogan Page

Luxury Marketing: Develop Innovative Marketing Strategies for Luxury Brands

Kogan Page

Marketing Technology: Integrating Martech for Transformational Marketing

Kogan Page

Responsible Business Decision Making: Strategic Impact Through Data and Dialogue

Kogan Page

B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing

Kogan Page

Social Media Marketing: Digital Marketing in a Networked World

Kogan Page

Influencer Marketing Strategy: How Influencers Can Help Grow Your Business

Kogan Page

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement

Kogan Page

Learning Analytics: Using Talent Data to Improve Business Outcomes

Kogan Page

Data Driven Decisions: Leveraging Insights For Winning Marketing Strategies (Advances in Digital Technology and Data-Driven Business Practices)

Account-Based Marketing: The Definitive Handbook for B2B Marketers

Kogan Page

Data Driven Strategies: Theory and Applications

CRC Press