MACMILLAN The Best of Business Economics: Highlights from the First Fifty Years

Since its establishment in 1965, Business Economics has been an essential resource for those who use economics in the workplace. Its consistent intent has been to distinguish itself from academic journals by focusing on what is useful to practitioners of economics in their everyday work, and it has risen to become the leading forum for debating solutions to critical business problems, analyzing key business and economic issues, and sharing of best-practice models, tools, and hands-on techniques. In celebration of the journal's anniversary, The Best of "Business Economics" brings together forty of the best articles from half a century of publication: those that pushed boundaries, challenged conventional wisdom, and redefined the way practitioners and academics approached their work. Much of the insight afforded in this collection on the uses and limitations of economics are as fresh and useful today as when they were published. Featuring award-winning articles and the world's premier economists, this collection is an essential addition to any economics library. From the Back Cover Since its establishment in 1965, Business Economics has been an essential resource for those who use economics in the workplace. Its consistent intent has been to distinguish itself from academic journals by focusing on what is useful to practitioners of economics in their everyday work, and it has risen to become the leading forum for debating solutions to critical business problems, analyzing key business and economic issues, and sharing of best-practice models, tools, and hands-on techniques. In celebration of the journal's anniversary, The Best of "Business Economics" brings together forty of the best articles from half a century of publication: those that pushed boundaries, challenged conventional wisdom, and redefined the way practitioners and academics approached their work. Much of the insight afforded in this collection on the uses and limitations of economics are as fresh and useful today as when they were published. Featuring award-winning articles and the world's premier economists, this collection is an essential addition to any economics library. About the Author The National Association for Business Economics is the premier professional association for business economists and others who use economics in the workplace. Since 1959, NABE has attracted the most prominent figures in economics, business, and academia to its membership with highly-regarded conferences, educational and career development offerings, and industry surveys. Robert Thomas Crow has served as editor of Business Economics since 1999. Prior to that, he was Chief Economist of the Bechtel Group. He has also been a member of the Bank of the Orient's Board of Directors and a Visiting Scholar at Stanford University's Program on Energy and Sustainable Development in the Institute for International Studies.